# Best Kajabi alternatives (2026) · Campaign Buyer

> Source: https://campaignbuyer.com/alternatives/kajabi

Switching guidemedia buyer software

## Kajabi alternatives

By [Dana Rourke](/authors/dana-rourke), Lead reviewer. Reviewed by [Campaign Buyer Editorial](/authors/editorial). Updated 8 September 2026\. 

**Disclosure:**We may earn a commission when you buy through links on this page. It never affects our rankings. 

You already know what Kajabi does. The question is what to run instead, and why. We read what long-term users report about the tools below and checked each vendor's own documentation and pricing, then ranked them for the reasons buyers actually leave: price, a missing capability, or a better fit for your traffic.

Still comparing? Read our full [Kajabi review](/reviews/kajabi) first, then come back to these.

Kajabi, the tool you are looking to replace. Each alternative below is shown and ranked against it.

### Quick answer

The best alternative to Kajabi is [ElasticFunnels](/reviews/elasticfunnels). ElasticFunnels is a funnel platform built for teams that run paid traffic: it builds the pages, splits them behind one URL so your ads never reset, hosts the checkout, and keeps the CRM and the reporting on the same data. Same-URL split testing is the reason most teams switch. Its checkout stands out for multi-MID routing, which cascades a charge across the payment accounts you connect and only pays off if you already run more than one. It is newer than the platforms it rivals, though, and third-party proof is thin so far.

### The shortlist

1. [1\. ElasticFunnels](/reviews/elasticfunnels) is the best Kajabi alternative for running the pages, split testing, checkout and reporting as one funnel platform instead of four separate tools.
2. [2\. Checkout Champ](/reviews/checkout-champ) is the best Kajabi alternative for High-volume DTC and own-offer sellers who need custom checkout, upsells and multi-gateway routing.
3. [3\. ClickFunnels](/reviews/clickfunnels) is the best Kajabi alternative for creators, coaches and info-product sellers who want a whole funnel live fast without stitching tools together.
4. [4\. GoHighLevel](/reviews/gohighlevel) is the best Kajabi alternative for Agencies and lead-gen businesses that need CRM and follow-up behind the funnel.
5. [5\. Systeme.io](/reviews/systeme-io) is the best Kajabi alternative for beginners and solo founders who want an all-in-one funnel, email and course stack that starts free.
6. [6\. Kartra](/reviews/kartra) is the best Kajabi alternative for Coaches, consultants and course creators who would rather run their pages, email, checkout and courses from one login than rent and wire together four separate subscriptions.

### Compared at a glance

__Feature comparison across 6 tools__
| Tool              | From      |
| ----------------- | --------- |
| 1. ElasticFunnels | $97/mo    |
| 1. Checkout Champ | $300/mo   |
| 2. ClickFunnels   | $97/mo    |
| 3. GoHighLevel    | $97/mo    |
| 4. Systeme.io     | Free tier |
| 5. Kartra         | $52/mo    |

### The alternatives, ranked

#### 1\. ElasticFunnels

Best Kajabi alternative for running the pages, split testing, checkout and reporting as one funnel platform instead of four separate tools

ElasticFunnels, our number 1 Kajabi alternative.

ElasticFunnels is a funnel platform built for teams that run paid traffic: it builds the pages, splits them behind one URL so your ads never reset, hosts the checkout, and keeps the CRM and the reporting on the same data. Same-URL split testing is the reason most teams switch. Its checkout stands out for multi-MID routing, which cascades a charge across the payment accounts you connect and only pays off if you already run more than one. It is newer than the platforms it rivals, though, and third-party proof is thin so far.

##### What works

* Replaces the stack a growth team usually stitches together: a funnel builder, a checkout or CRM, a testing tool and an analytics tool, so a click, an order, a rebill and a refund are one record instead of four exports you reconcile on Monday
* Its standout is testing under one URL: variants rotate server-side on one campaign link, so Meta, Google and TikTok keep their learning and a test never sends the ad back for review
* The AI builder writes a page from a prompt across 14 page types, and the cloner turns a competitor URL into a working copy in about a minute
* Its checkout routes each charge across the NMI and Stripe accounts you connect, cascading to the next one on a soft decline, with order bumps, one-click upsells and subscription dunning built in
* Analytics put sessions, orders, rebills and refunds on one timeline, sliced by affiliate, geo, device or creative, and a built-in CRM and call center work off the same records
* A trial tests the whole tool because nothing is gated behind a higher tier: plans differ only by the traffic volume they allow

##### What to watch

* Newer than the platforms it competes with, with very little independent review coverage to check its claims against, so until you run real volume through it you are largely taking the vendor's word
* Multi-MID routing, the standout in its checkout, only pays off if you already hold several merchant accounts to route between. A seller on a single Stripe account still gets the pages, the testing, the analytics and the CRM, but not that routing advantage
* It is not a merchant of record like Paddle: it will not file your sales tax or carry dispute liability, so that work stays with you and your processors
* The 0.5% checkout fee applies to revenue through its hosted checkout, on top of the monthly plan and your own processor fees, though sales on external networks like ClickBank or BuyGoods are not charged

Read the full [ElasticFunnels review](/reviews/elasticfunnels).

[Try ElasticFunnels (opens in a new tab) ](https://www.elasticfunnels.io/?utm%5Fsource=campaignbuyer.com&utm%5Fmedium=affiliate&utm%5Fcampaign=alternatives) 

#### 2\. Checkout Champ

Best Kajabi alternative for High-volume DTC and own-offer sellers who need custom checkout, upsells and multi-gateway routing

Checkout Champ, our number 2 Kajabi alternative.

Checkout Champ is the pick if you already sell at real volume, run one-click upsells and subscriptions, and need to route payments across several merchant accounts from one CRM. It is a serious direct-response platform, not a beginner cart. The catch is the commitment: it starts at $300/mo plus 1% of sales, there is no free trial or self-serve signup, and it hands you the hard parts. Tracking, chargebacks and gateway setup are yours to get right.

##### What works

* Built to raise order value at volume. On-page and pop-up order bumps, true one-click upsells, and dynamic upsell offers that change by product, with A/B/C/D split testing on pages, prices, products and upsell flows. This is the machinery a direct-response seller buys it for.
* Multi-gateway routing is the real separator. Intelligent billing logic spreads volume across 270+ gateways and merchant accounts, so you get redundancy if one account has a problem, and subscription billing runs on any account you connect with no extra platform fee. The digital-product carts on this site cannot do this.
* One CRM for many stores. Reporting and CRM run deep, you manage multiple storefronts and thousands of SKUs from a single dashboard, and there is a customer portal for subscription self-service and a documented API for headless setups. Reviewers single out the reporting depth.
* Hands-on setup support. Each account is assigned an account manager who can configure it with you on a kickoff call, and long-term users repeatedly praise the live support.

##### What to watch

* No self-serve, and the price is not really "$300". Access is by demo and quote, plans open at $300/mo plus 1% of gross sales, and add-ons like fraud screening, 3DS, consent management and account updater bill as separate line items. Continuing with your account manager after the 60-day setup period is another monthly charge. Budget the all-in number, not the headline.
* Tracking and attribution are on you. Sending paid traffic across custom landers, redirects and separate domains can drop click IDs and split cookies, so Meta and Google cannot match the conversion. It is a wiring problem rather than a platform defect, but it needs server-side tracking to solve and someone technical to own it.
* It does not manage chargebacks. The vendor's own FAQ says Checkout Champ only reports chargebacks after they post and recommends you bring a separate chargeback company. For the high-risk categories it otherwise suits, that is a cost and a task it leaves with you.
* Thin independent proof. Public review volume is small, around a dozen G2 reviews with some marked incentivized, and the Reddit footprint is sparse. That is what you would expect of a specialist platform sold by demo rather than self-serve, but it means the trial you run yourself matters more here than the reviews you read.

Read the full [Checkout Champ review](/reviews/checkout-champ).

#### 3\. ClickFunnels

Best Kajabi alternative for creators, coaches and info-product sellers who want a whole funnel live fast without stitching tools together

ClickFunnels, our number 3 Kajabi alternative.

ClickFunnels is the pick if you sell coaching, courses or info products and want the pages, checkout, upsells and email running as one funnel instead of four separate tools. It is fast to launch and covers the whole sales process end to end. The trade-offs are real: it sits at the top of the market on price, the bill climbs as you scale, and billing and cancellation draw the most complaints.

##### What works

* Runs the whole funnel in one account: pages, checkout, email, a light CRM, courses and a community, so you are not stitching four tools together
* Fast to get live. The drag-and-drop editor and prebuilt funnel templates are the most-praised part, especially for non-technical sellers
* Smart Checkout is built for selling, with order bumps and one-click upsells aimed at raising average order value
* Strong aggregate scores: about 4.6 out of 5 across more than 400 G2 reviews and thousands of Trustpilot reviews
* Takes no cut of your sales, includes hosting, and carries a 30-day money-back guarantee

##### What to watch

* Priced at the top of the market. Plans run $97 to $297 a month, and users say the cost adds up fast, especially if you only need part of it
* Billing and cancellation are the loudest complaints, along with confusion between ClickFunnels Classic and the newer 2.0 accounts
* Some long-time users feel 2.0 was a step back from Classic, and marketers report occasional bugs and page speed that is hit or miss
* Less flexible than a custom stack, and course and membership delivery is weaker than a dedicated platform

Read the full [ClickFunnels review](/reviews/clickfunnels).

#### 4\. GoHighLevel

Best Kajabi alternative for Agencies and lead-gen businesses that need CRM and follow-up behind the funnel

GoHighLevel, our number 4 Kajabi alternative.

HighLevel is the pick if you run an agency that resells marketing to local clients and wants a CRM, funnels, email, SMS and a white-label client portal in one place. It is real and widely used, but it rewards setup time, its shared email sending needs babysitting, and usage fees for phone, SMS and AI sit on top of the subscription.

##### What works

* Consolidation is the win. It replaces a stack a small agency usually rents piecemeal, a CRM, a scheduler, a funnel and website builder, email and SMS, pipelines and automations, and long-term users say the value shows up when it retires three to six other subscriptions rather than in any one feature being the sharpest in its category.
* White-label resale is a real business model, not a marketing line. The $497 Agency Pro plan turns on SaaS Mode: rebrand the platform as your own software, auto-create client accounts, and rebill phone, SMS and email usage with your markup. No single-purpose funnel tool offers that.
* Contacts and users are unlimited on every plan, and sub-accounts are unlimited from $297, so your bill does not climb with your client count the way a per-seat CRM does.
* Snapshots, an industry template library and a large active community make repeatable client onboarding fast once you have built your own setup.

##### What to watch

* Email deliverability is fragile on the shared sending pool. Users report open rates falling and mail landing in spam even with SPF, DKIM and DMARC configured correctly, and serious senders end up moving to a dedicated SMTP or IP. Test a real campaign before you trust it with a client's list.
* Reliability wobbles across modules. The vendor's own status page logged repeated 2025 incidents affecting workflows, forms, SMS, email and the Social Planner. If you white-label the platform to non-technical clients, you become the support desk when something breaks.
* The learning curve is steep. Workflows, triggers, snapshots and A2P SMS registration take real setup time, and that time can eat the savings if you build everything from scratch instead of starting from a snapshot.
* The sticker is not the whole bill. Phone numbers, SMS, email and premium AI are usage-based on top of the $97 to $497 subscription, so your monthly cost is variable and grows with sending volume.

Read the full [GoHighLevel review](/reviews/gohighlevel).

#### 5\. Systeme.io

Best Kajabi alternative for beginners and solo founders who want an all-in-one funnel, email and course stack that starts free

Systeme.io, our number 5 Kajabi alternative.

Systeme.io is the pick if you are a beginner or solo creator who wants funnels, email, a course and your own affiliate program in one cheap login, without paying for four separate tools. It is a real, widely used platform, and its free plan lets you build and launch before you spend anything. The catch is a design and automation ceiling you can outgrow once your offers get complex.

##### What works

* A free plan that is actually usable, not a teaser. Up to 2,000 contacts, 3 sales funnels, a course, a blog and your own affiliate program, with no credit card and no expiry date. You can build and launch a real funnel before paying a cent.
* One login instead of four subscriptions. Funnels, email, courses, a website and affiliate management run from the same account, so there is no glue code between a page builder, an email tool and a course host.
* Cheap even when you pay. Paid plans start at $17/mo and top out at $97/mo for unlimited contacts, well below funnel-first rivals that open near $97 and climb from there.
* No transaction fees, ever. Every plan takes 0% on top of your Stripe or PayPal fees, and email sends are unlimited, so the bill does not balloon as your sales and list grow.
* Fast to learn and launch. Long-term users keep it for the same reason they picked it: fewer moving parts and less setup, which is what a first funnel actually needs.

##### What to watch

* The page builder and templates are basic. Fine for simple funnels and landing pages, but restrictive if you want pixel-level control or a high-end brand look. One long-term user called the editor "okay, but branding always felt slightly off for higher end offers".
* You can outgrow the automation and checkout. Conditional email logic, deeper checkout customization like tax handling, and heavier CRM or multi-brand workflows are where sellers say they leave for a specialist. The simplicity that draws you in is also the limit.
* Courses and communities are good enough, but they trail dedicated tools like Skool, and some niche features, such as natively collecting testimonials, need a third-party workaround.
* Much of the online praise is affiliate-driven. Systeme.io runs a strong affiliate program, and a lot of its glowing coverage, including Reddit "honest review" posts, reads as promotional. Weight your own free-plan trial over the hype.

Read the full [Systeme.io review](/reviews/systeme-io).

#### 6\. Kartra

Best Kajabi alternative for Coaches, consultants and course creators who would rather run their pages, email, checkout and courses from one login than rent and wire together four separate subscriptions

Kartra, our number 6 Kajabi alternative.

Kartra is the pick if you sell courses, coaching or memberships and want funnels, checkout, email and a member area running under one login instead of a stack of separate tools. It is a real, established platform used by tens of thousands of creators. The catch is that it earns its price only when you use most of it: support is slow, the editor lags, and the cheapest plan skims 5% off the top.

##### What works

* Genuinely covers the whole creator business under one roof: pages and funnels, email and SMS, a checkout, memberships and courses, calendars, affiliates and a helpdesk, so you stop paying for and wiring together five separate tools.
* Checkout is designed for selling, not just collecting money. You get branded order forms, coupons, buy-now-pay-later through Klarna, and one-click upsells aimed at lifting average order value.
* The funnel mapper lets you plan and simulate a multi-page journey before you build it, and more than 100 done-for-you campaign templates mean you rarely start from a blank page.
* Established and widely used. Kartra Inc. (Genesis Digital) has run it since 2018, with 60,000-plus customers, and billing is flat-rate with no surprise usage fees stacked on top.
* Plans above the entry tier take 0% of your sales, and a 30-day money-back guarantee lets you build a real funnel before you commit.

##### What to watch

* Support speed is the loudest complaint from long-term users. Trustpilot reviewers in 2025 report waits of up to a week for simple questions, which hurts most during a launch when something breaks.
* The editor is capable but slow. Reviewers describe lag and glitches, and simple edits taking too many steps. Stress-test it on the trial before you build anything real.
* It is expensive unless you use the whole suite. Buy it for one job, a landing page or email alone, and cheaper single-purpose tools win on price.
* The entry Essentials plan takes 5% of every transaction and caps you at 500 contacts, 5 pages and one product, so most real businesses need Starter at $119/mo or higher.
* It is not a full CRM: it tracks contacts, tags and purchases but has no deal stages, forecasting or task management if a sales team lives in a pipeline. And building everything inside one platform means lock-in, since the work does not transfer cleanly if you leave.

Read the full [Kartra review](/reviews/kartra).

How we evaluated these

We ranked these on the same rubric as the incumbent: we read what long-term users report about each one, checked its documentation and pricing, and verified prices with the vendor before forming a verdict. Order reflects fit for the largest group of Kajabi users, not a score out of ten. Where an alternative wins only for a specific traffic source or team size, we say so rather than pretending it wins for everyone. Full detail is on our [how we research](/methodology) page.

### Frequently asked questions

What is the best alternative to Kajabi? 

ElasticFunnels is our top alternative. ElasticFunnels is a funnel platform built for teams that run paid traffic: it builds the pages, splits them behind one URL so your ads never reset, hosts the checkout, and keeps the CRM and the reporting on the same data. Same-URL split testing is the reason most teams switch. Its checkout stands out for multi-MID routing, which cascades a charge across the payment accounts you connect and only pays off if you already run more than one. It is newer than the platforms it rivals, though, and third-party proof is thin so far.

Why look for an alternative to Kajabi? 

Usually price, a missing capability, or a better fit for your traffic source. Each alternative below names the specific reason a buyer switches, and what it is bad at in return.

[Kajabi review](/reviews/kajabi) [Every review](/reviews) [Head-to-heads](/compare) 

Written by

Dana Rourke

Lead reviewer

Dana Rourke is the lead reviewer at Campaign Buyer. She owns the tracker and attribution coverage: reading what long-term users report about each tool, checking its documentation and pricing, and verifying prices with the vendor before writing the verdict. Keeping the rankings honest mostly means writing down what the top pick gets wrong, so she does that first.

[danar@campaignbuyer.com](mailto:danar@campaignbuyer.com)

Last checked 2026-09-08

---

Campaign Buyer reviews the trackers, landing page builders, attribution tools and ad-spy software that performance media buyers actually run. We read what long-term users report and verify pricing with each vendor, so every pick names what it is bad at, not just what it sells.

[Campaign Buyer](/) 

© 2026 Campaign Buyer. Independent and reader-supported.

We may earn a commission when you buy through links on this page. It never affects our rankings.
