Foreplay pricing
By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Verified 8 September 2026.
The plans
Paid plans start at $59/mo.
Basic at $59, Workflow at $175 and Agency at $459 a month (annual $49/$149/$389). Additional seats cost $20. Covers Meta, TikTok, Instagram, LinkedIn, YouTube Shorts and Google's Transparency Center.
Verified against the vendor on 2026-09-08. Prices change quietly, so confirm on the vendor site before you commit.
Is it worth the money?
Foreplay is the pick if you are a DTC creative team that needs to turn competitor research into swipe files and briefs your designers can use.
What works
- Saves and organizes competitor ads from every major ad library
- Briefs and Spyder turn inspiration into production-ready references
- A 4.8/5 rating across 127 G2 reviews, strong for the category
What to watch
- Not a native ad spy tool in the Taboola or Outbrain sense
- Best value only at the $175/mo Workflow tier, not Basic
- Per-user pricing on extra seats
Pricing FAQ
How much does Foreplay cost?
Does Foreplay have a free trial or free tier?
Sources
2 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.
- [fp1] What tools do you use to monitor competitors' ads? · Reddit, 1 Mar 2026
- [fp2] Foreplay Products | Read 127 Reviews on G2 · G2, 1 Aug 2026
Check current Foreplay pricing
Vendor pricing moves. Confirm the latest tiers direct.