RedTrack vs BeMob

If you searched for a simple affiliate tracking tool and ran into the question of software versus an app, here is the honest version of the fork. In affiliate tracking, "app" almost always means a plugin that lives inside one platform you already run, a Shopify referral app being the common case. "Software" means a standalone tracker you log into on its own, wire your traffic sources into, and point at any offer on any domain. The dividing line is where your conversions happen. If every sale closes inside one store, a platform app is enough, and you should stop reading and go install one. If you buy media across Meta, Google, native or email and send it to offers on more than one domain, a store plugin cannot see traffic it did not originate, and you need standalone software.

Most people reading this are in the second camp, which is why this page puts two standalone trackers side by side rather than a tracker against a plugin. RedTrack and BeMob are the two a simple-affiliate buyer usually ends up choosing between. BeMob because it starts free. RedTrack because it is the one most buyers graduate to. They do the same core job. They are built for two very different stages of the same journey.

BeMob: the free place to learn

BeMob is the gentlest on-ramp into tracking that exists. The free plan is not a locked demo. You get 100,000 events a month, ten campaigns, real landing-page and offer management, and reporting good enough to understand how postbacks and traffic tokens actually behave. For a buyer validating a first funnel, it is the right place to make the early mistakes before money is on the line. Paid entry is cheap as well, $49/mo for a million events, and because it is cloud-hosted there is nothing to install or keep patched.

The limits arrive faster than beginners expect. BeMob counts every impression, visit, click and conversion as an event, so that free allowance disappears the moment you run impression-heavy traffic like native or push. Custom tracking and cloaking domains, which most serious campaigns need, only start on the $249 Business plan. So the honest read on BeMob is that it is excellent at exactly one thing: getting you tracking for free while you figure out whether this offer is worth scaling. Treat it as the tier you learn on, not the one you grow old on.

RedTrack: the software you grow into

RedTrack is the standalone software most buyers move to once real spend is flowing. Its whole design assumes the modern problem: browser pixels keep dropping conversions and ad platforms keep over-reporting ROAS. So conversions are sent back to Meta and TikTok through CAPI, cost is pulled from the ad platforms automatically, and the dashboard shows tracked profit instead of a number you assemble by hand. One account covers affiliate offers, lead-gen forms and ecommerce checkouts, and the $69/mo Builder plan already includes 2M events and CAPI. That is the same core job Voluum charges $149 for, which is why RedTrack is the tracker we rank first overall.

The catch is the on-ramp. Postbacks, conversion mapping and traffic-source tokens take real time to wire up correctly, and buyers arriving from a pixel-only world underestimate it. The interface is dense and looks dated next to newer dashboards. Budget an afternoon for setup, and know the first numbers will not reconcile until the mapping is right. Once it does, RedTrack largely runs itself, and it keeps doing the job long after BeMob's free events would have run out.

How to choose between the two

The decision is almost entirely about stage and traffic type, not quality. If you are testing your first offers, spending lightly, or simply want to learn tracking without a bill, BeMob's free tier is the correct answer and nothing else here beats free. The moment you are running consistent paid social or ecommerce traffic, need conversions flowing back to the platforms, or start watching BeMob's event counter climb toward its cap, RedTrack is the better home. Many buyers do both in sequence: learn on BeMob, then move to RedTrack when the spend justifies the depth. That is not indecision, it is the cheapest sensible path.

One thing neither tool changes is the work you still own. A tracker reports what you tell it to track, so whichever you pick, the setup discipline (clean postbacks, consistent tokens, a number that reconciles against the ad platform) is what makes the data trustworthy. Pick the tool for your stage, then spend the afternoon getting the wiring right.

The third option people forget: tracking built into an app you already run

There is a route that skips the standalone tracker entirely. If you run your offers through a checkout or funnel app, some of those apps can fire affiliate postbacks themselves, so the tracking rides along with the tool you already pay for. ElasticFunnels is one example: it sends server-side postbacks to affiliate networks on purchase, refund, chargeback and renewal straight from its own checkout, which suits a vendor who runs everything in one place and does not want a second login. Two caveats, stated plainly. First, ElasticFunnels is made by the company that publishes this site, so read this as an interested mention rather than a neutral one. Second, it is newer than the trackers on this page and has very little independent third-party review coverage, so until you run real volume through it you are largely taking the vendor's word on how its attribution holds up. RedTrack has years of public setups and threads behind it to check claims against. ElasticFunnels does not yet, and that is the trade. For a media buyer whose tracking needs to span more than their own checkout, a dedicated tracker is still the safer call.

The bottom line

"Software versus app" is mostly a wording problem. If all your conversions happen inside one platform, use that platform's app. If they do not, you want standalone software, and the real choice narrows to which one for your stage. BeMob to learn on for free. RedTrack to scale on once the spend is real. Start where you are, and move when the event counter or the missing conversions tell you to.