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ClickFunnels pricing

By Dana Rourke, Lead reviewer. Reviewed by Campaign Buyer Editorial. Verified 8 September 2026.

The plans

Paid plans start at $97/mo, after a 7-day trial.

Four plans, billed monthly or annually. Launch $97/mo, Scale $197/mo, Optimize $297/mo, and a Dominate plan at $5,997/year. Paid annually the first three drop to about $81, $164 and $248/mo. Every plan starts with a free trial, carries a 30-day money-back guarantee, and ClickFunnels takes no percentage of your sales.

Verified against the vendor on 2026-09-23. Prices change quietly, so confirm on the vendor site before you commit.

Is it worth the money?

ClickFunnels is the pick if you sell coaching, courses or info products and want the pages, checkout, upsells and email running as one funnel instead of four separate tools. It is fast to launch and covers the whole sales process end to end. The trade-offs are real: it sits at the top of the market on price, the bill climbs as you scale, and billing and cancellation draw the most complaints.

What works

  • Runs the whole funnel in one account: pages, checkout, email, a light CRM, courses and a community, so you are not stitching four tools together
  • Fast to get live. The drag-and-drop editor and prebuilt funnel templates are the most-praised part, especially for non-technical sellers
  • Smart Checkout is built for selling, with order bumps and one-click upsells aimed at raising average order value
  • Strong aggregate scores: about 4.6 out of 5 across more than 400 G2 reviews and thousands of Trustpilot reviews
  • Takes no cut of your sales, includes hosting, and carries a 30-day money-back guarantee

What to watch

  • Priced at the top of the market. Plans run $97 to $297 a month, and users say the cost adds up fast, especially if you only need part of it
  • Billing and cancellation are the loudest complaints, along with confusion between ClickFunnels Classic and the newer 2.0 accounts
  • Some long-time users feel 2.0 was a step back from Classic, and marketers report occasional bugs and page speed that is hit or miss
  • Less flexible than a custom stack, and course and membership delivery is weaker than a dedicated platform

Pricing FAQ

How much does ClickFunnels cost?
Four plans, billed monthly or annually. Launch $97/mo, Scale $197/mo, Optimize $297/mo, and a Dominate plan at $5,997/year. Paid annually the first three drop to about $81, $164 and $248/mo. Every plan starts with a free trial, carries a 30-day money-back guarantee, and ClickFunnels takes no percentage of your sales.
Does ClickFunnels have a free trial or free tier?
ClickFunnels offers a 7-day trial, but no permanent free tier.

Sources

Other sources

3 discussions and reviews read for this page. Quotes are excerpts; open a link to read the original in context.

  1. [reddit-askmarketing-worth] Is ClickFunnels Actually Worth It for Real Marketers? Reddit,
  2. [reddit-digitalmarketing-hate] Does anyone else hate Clickfunnels as much as I do? Reddit
  3. [g2-sellers-cf2] ClickFunnels Products | Read 417 Reviews on G2 G2
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