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Is AdSpy worth paying for?

AdSpy is $149 a month for one plan covering Facebook and Instagram ad search. It is worth paying for if you do that research every week. A buyer who wants a swipe file, or ads on other networks, should start with a different library.

By Dana Rourke, Lead Reviewer. Reviewed by Campaign Buyer Editorial. Updated 24 October 2026.

Our verdict

AdSpy is the right pick if you spend your week in Meta ads and want offer, network and comment filters in one search.

When the plan earns its keep

AdSpy sells a single subscription. Everyone on the account can use the same search, and there is no extra charge per seat. Weekly searches for offers and comments are the workload this fee is meant for. If you only log in a few times a month, the fee is hard to justify.

Some buyers say they did not get enough back to justify the fee. That complaint usually comes from someone who only opens AdSpy now and then. The plan fits someone who searches on most workdays.

What you can filter

Search starts with the words in the ad, the advertiser's name, the like count and the media type. You can sort results by the date last seen, the reaction count or the length of the run.

You can search comments by keyword, so a brand name or a complaint shows up in the replies. Buyers who keep their subscription usually name comment search as the reason. The same section also filters by location, gender and age, and by affiliate network, affiliate name and offer ID. AdSpy says the landing-page view gets past cloakers. Open the landing page before you copy the funnel.

How big the library is

The counter on the site reads 213,229,000+ ads, 225 countries and 30,359,000+ advertisers. TikTok, YouTube, Pinterest and native ads live in other tools. What you see here is Meta ads only.

Public threads describe the data as stale, and a dropshipping comment calls the tool outdated. Treat each result as a lead. Make sure the ad is still running before you put money behind it.

BigSpy, Minea and other libraries

BigSpy costs less and covers more networks. The prices are on the BigSpy pricing page. Minea's pricing page is for people who research shops and products along with the ads. The AdSpy alternatives page compares these options, including tools for native and push ads.

If this is the wrong tool, the refund terms are in the pricing section.

Pros and cons

What works

  • Sort by last seen date, reaction count and run length
  • Offer ID, affiliate network and comment keywords in one search
  • One login for the account, with no per-seat fee

What to watch

  • TikTok, YouTube and native ads need a different tool
  • Public threads describe some results as stale or outdated
  • Briefs and swipe files for a designer are a different product

AdSpy, feature by feature

AdSpy's homepage pricing section, with the plan and a Get Started button.
Subscription price. AdSpy's homepage pricing section, with the plan and a Get Started button. Screenshot: adspy.com,
AdSpy's homepage shows search options for ad text, advertiser and likes, plus comment keywords, demographics, and affiliate network or offer ID.
Search filters. AdSpy's homepage shows search options for ad text, advertiser and likes, plus comment keywords, demographics, and affiliate network or offer ID. Screenshot: adspy.com,

What buyers keep saying

Research: unverified

The single price only pays off with heavy use

A common complaint

Buyers call the price high and say the single tier did not earn its fee. An older affiliate thread makes the same complaint and says the fee pays off only when you use AdSpy regularly.

“clunky and expensive”

Anonymous Reddit: Best Ad Spy Tool? : r/Affiliatemarketing

“Not worth the premium price at all.”

Anonymous Reddit: Tested 7 ad intelligence platforms for dtc. only 2 were actu...

“super expensive”

Anonymous Reddit: ADSpy vs Foreplay vs Motion : r/PPC

The receipts

The comments below are where those points come from. Each link opens the original thread.

“clunky and expensive”

Anonymous Reddit: Best Ad Spy Tool? : r/Affiliatemarketing

“a little stale sometimes”

Anonymous Reddit: Best Ad Spy Tool? : r/Affiliatemarketing

“Adspy for comment mining”

Anonymous Reddit: Best tools for Facebook/Meta Ads : r/FacebookAds

“Not worth the premium price at all.”

Anonymous Reddit: Tested 7 ad intelligence platforms for dtc. only 2 were actu...

“super expensive”

Anonymous Reddit: ADSpy vs Foreplay vs Motion : r/PPC

“Adspy is definitely very outdated.”

u/FormalLeading5091 Reddit: Dropshippers using ad spy tools, what’s your biggest frustra...

Pricing

Plans from $149/mo.

One plan, with virtually unlimited searches. No free trial. A full refund only within 24 hours of purchase, and further refunds are at AdSpy's discretion. The homepage still lists this price as introductory.

Prices as of 24 October 2026

See the full AdSpy pricing breakdown, tier by tier.

Changelog

  • 24 October 2026. The homepage still shows a single monthly plan and the same refund window. The ad, country and advertiser counters were updated. Added the BigSpy and Minea pricing pages and the alternatives list.

Frequently asked questions

How much does AdSpy cost?
The figure is in the pricing section above. There is no free tier and no trial.
Is AdSpy worth it?
Yes when the search is part of the normal work week. Opening it now and then leaves the subscription idle.

Ready to try AdSpy?

AdSpy is the right pick if you spend your week in Meta ads and want offer, network and comment filters in one search.

Related reading

Dana Rourke

Written by

Dana Rourke

Lead Reviewer

Dana Rourke is the lead reviewer at Campaign Buyer. She covers trackers and attribution on this site: she reads what long-term users report about each tool, checks its documentation and pricing, and verifies prices with the vendor before writing the verdict. Keeping the rankings honest mostly means writing down what the top pick gets wrong, so she does that first.

danar@campaignbuyer.com

Last checked 2026-10-24

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